Case Study
Building an e-commerce platform and upscaling the business of Iraaloom with Karty
The project with Iraaloom was focused on developing a comprehensive order software solution to manage their business. It included the creation of a user-friendly e-commerce website and innovative order management software to meet their unique inventory and order processing requirements. Karty collaborated closely with Iraaloom to design and develop an all-in-one solution to meet the unique business requirements. Our approach combined innovation, efficiency and a deep understanding of Iraaloom’s commitment to sustainability, craftsmanship and its valued customers.
Industry:
Iraaloom
Location:
Kozhikode
Involvement:
Karty & e-commerce website
Client Background
Iraaloom is an eco-friendly, sustainable start-up from Aluva, Ernamkulam with a focus on preserving traditional arts and empowering sustainable livelihoods for craftspeople. With a strong mission to blend cultural heritage and environmental consciousness, Iraaloom creates products that embody functionality, beauty, and social responsibility. Each product of Iraaloom tells a unique story of heritage, sustainability and social responsibility.
Project Objectives
- Requirements Gathering: We work efficiently by understanding and aligning with our clients’ needs. It is significant to understand the core values, business operations and essential features of Iraaloom to create efficient inventory and order management solutions.
- Design and Development: To create a visually appealing and intuitive e-commerce platform that aligns with the brand identity of Iraaloom and to offer order software integrating advanced functionalities to enhance operational efficiency.
- Mobile Responsiveness: To ensure the e-commerce website is accessible and functional across all devices, providing an optimal browsing experience for users on smartphones, tablets, and desktops.
- Manage Your Business: To ensure that every aspect of the business right from managing orders, and inventory to customer relationships is single-handedly managed by our order software.
- Finance Management: To implement a secure and accurate finance manager to integrate billing, payments and all financial transactions offering a smooth experience for customers.
- Performance Optimization: To guarantee that the website and software run smoothly, with fast load times and efficient navigation, even during peak traffic.
Solution Overview
- User-Centric Design: The e-commerce website offers an engaging and effortless user experience with intuitive navigation, appealing visuals and easy access to product information reflecting Iraaloom’s unique brand identity.
- Mobile-Friendly Interface: We recognise the growing trend of mobile shopping and ensure that the website is fully responsive allowing users to browse and purchase products conveniently from any device.
- Finance Manager: We implemented a secure and user-friendly finance manager for billing and payments and also offer multiple payment options to cater to a diverse customer base.
- Performance Optimization: Comprehensive optimization techniques were employed to ensure that the website operates at peak performance, with minimal load times and seamless transitions between pages.
- Order Management Software: Karty, the robust software solution manages orders, tracks inventory, and assures smooth operations, promising that Iraaloom can efficiently handle customer demands while maintaining an organized workflow.
Results
The collaboration with Karty yielded significant results for Iraaloom:
- Enhanced User Experience: The intuitive, mobile-responsive design of the website attracted and retained more customers, offering them a smooth and enjoyable shopping experience.
- All-in-One Solution: The integrated order management system provided Iraaloom with a single platform to manage its operations, from inventory tracking to order fulfilment, resulting in increased operational efficiency.
- Scalable Infrastructure: The solution was built to support Iraaloom’s future growth, enabling easy addition of new features and product categories as the business expands.
- Boosted Performance and Security: Optimized website performance and secure payment integration enhanced customer satisfaction and trust, contributing to increased sales and repeat business.
Conclusion
The perfect collaboration between Iraaloom and Karty successfully delivered a comprehensive digital solution that addressed all of Iraaloom’s e-commerce and inventory management needs. We helped them to manage their entire operations and amplify their brand presence in the eco-friendly marketplace. We could promote the brand by offering an excellent customer experience with our innovative order management software, Karty.
Other Projects
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Iraaloom
Corporate gifting company iraaloom is a shiny example of an environmentally conscious business. Starting from its production line,iraaloom is in a bid to battle single-use plastic and encourage a zero-waste lifestyle, the Kozhikode-based company created innovative eco-friendly products that can be easily composted recycled, or biodegrade, using solely post-consumer recycled or renewable material.
#Ecommerce
#Website
#Inventory
#UXDesign
#Order
